Tag Archives: room 108

[Room 108] Twitter in Crisis Communications with the Air Force

Posted on 28. Mar, 2009 by lkthrock.

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Case Study: Witness reports crash of Air Force C-17. Within a minute the story was on CNN. Seventeen minutes later, the Air Force countered that it wasn’t true using Twitter.  Fifty-five minutes later CNN retracted story.

Rumor control was phenomenal and empowering. 

With the C-17 scenario, the Air Force had established a precedent for quick response . A couple days there was an F22 crash (which was true), so they had to balance the expectation/precedent for quick response with the time needed to inform families of those who lost their lives. To balance, the Air Force  issued a statement indicating that they were aware of the situation and were insuring and validating information. As the story began to materialize on Facebook, they continued to communicate and ask for patience as they notified next of kin.

Citizen’s for a Free Tibet uses Twitter as the backbone/back channel of crisis communication.

Case Study: Twitter “Vote Report” - developed series of hashtags, 800 numbers, iPhones, androids, to aggregate  data (full case study on Personal Democracy Forum - www.personaldemocracy.com) - software is from get hub.

Monitoring tools: http://search.twitter.com and www.tweetgrid.com

Discussion of concern over using Twitter as the sole channel for crisis communication. Twitter should be one channel. 

SMS is the most reliable channel in a crisis. Frontline SMS mentioned. 

Q: How do you handle the intentional “bad actors?” 

A: Suggested that your community will drown them out. 

Case Study: State Department - There was a rumor started on Twitter that the U.S. was harboring people in Madagascar last week. State decided that because the rumor was started on Twitter, they were going to combat it on Twitter and were successful.

Opinion: Distinguish between micro blogs in a private, contained, closed network and Twitter. Using a public service like Twitter opens up to to bad actors.

Private options:

Laconica - Open Source Twitter clone

IRC

WordPress

Mission is always first, the tool is what helps you accomplish mission.

Lots of debate on  the use  of Twitter at the RNC (specifically with regards to Activist communications). Thought on public versus private networks - private networks often get shut down by local governments in crisis situations.

A first responder commented that sometime the lack of information is critical to control. Not to be secretive about it, but to protect the scene (like an active  shooter situation at a high school) and in order to deliver accurate information. Many times the real-time communication causes mass hysteria and panic. It’s not always about free and open information, sometimes it’s about accurate information.

Continue the discussion at Barcamp.org/CrisisCamp  - Washington, DC - June 13-14

These are the notes for the session http://www.government20club.org/2009/03/room-108-using-twitter-in-crisis-management/

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[Room 108] Twitter in Crisis Communications

Posted on 28. Mar, 2009 by lkthrock.

0

[Room 108] Twitter in Crisis Communications with the Air Force

Case Study: Witness reports crash of Air Force C-17. Within a minute the story was on CNN. Seventeen minutes later, the Air Force countered that it wasn’t true using Twitter.  Fifty-five minutes later CNN retracted story.

Rumor control was phenomenal and empowering. 

Establish quick response for squashing a rumor. A couple days there was an F22 crash (that was true), so they had to balance the expectation/precedent for quick response with the time needed to info families.

in this case the Air Force  issued a statement indicating that they were aware of the situation and were insuring and validating information. As the story began to materialize on Facebook, they cntinued to communicate and ask for patience as they notified next of kin.

Citizen’s for a Free Tibet uses Twitter as the backbone/back channel of crisis communication.

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[Room 108] Mobile Media outreach/comm

Posted on 28. Mar, 2009 by sanford.

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Presentor: Vic

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[Room 108] Consolidating websites - gov’t site

Posted on 28. Mar, 2009 by sanford.

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Presentor: Bourne

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[Rom 108] Forge.mil - DoD Collab Community

Posted on 28. Mar, 2009 by sanford.

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Presentor: forge.mil

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[Room 108] Using Twitter in Crisis Management

Posted on 28. Mar, 2009 by sanford.

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Presentor: Air Force

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[Room 108] Every Employee is a Commentator

Posted on 28. Mar, 2009 by sanford.

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Presentor: Air Force

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[Room 108] Social media / mobile - global citizens

Posted on 28. Mar, 2009 by lkthrock.

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How do we leverage bi-directional communication internationally?

What are the pillars of social media when listening to the voices of the world?

Music, food, technology , gaming  and sports are all commonalities when examining ways to connect global cultures.

Suggested pillars for facilitating global citizenship:

1. Listening
2. Understanding
3. Tolerance
4. Organization 

We get too myopic when it comes to social media and the U.S. There are great examples around the world: Sweden as country and  Seoul ranks highest in city participation. 

Mobility is more pervasive internationally.

6 billion people in the world, this year 4 billion have access to mobile technology. The mobile manufactures are trying to figure out how to engage the remaining two million.  What is it going to be like when those 2 million get  online and how will that change the discourse around the world? Are we ready to listen?

Iran is the 3rd largest blogging nation in the world.

How do you build tolerance into the global citizenship? We’ve got great tools and the ability to filter information, but figuring out how to integrate tolerance (probably not possible technologically) will be key. 

Recommended: Reading Professor William Dutton’s discussion of the The Fifth Estate: http://www.admin.ox.ac.uk/po/news/2007-08/oct/16.shtml

Also recommended: Clay Shirky, www.shirky.com, a great source on the social and economic effects of internet communities.

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[Room 108] Social media / mobile - global citizens

Posted on 27. Mar, 2009 by sanford.

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[Room 108] Developing the Govt Workforce w/ 2.0

Posted on 27. Mar, 2009 by sanford.

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